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How to succeed with influencer marketing in 2022

Are you interested in becoming an influencer marketer in 2022?

In today’s post, I’m going to discuss how to become an influencer marketer and make money online.

Let’s dive right in.

Influencer marketing: What Is It?

Typically influencer marketing involves endorsing and promoting products through social media influencers with a significant social media following and who are recognized as authorities in their field.

Influencer marketing involves working with an influencer who has built a strong reputation in a particular niche to spread awareness of your brand, endorse your product, or co-create content to boost sales.

My experience – How I make money as an influencer marketer in 2022

Inuidea.com was founded in 2019 and since then, I have been trying to monetize my audience.

My traffic and influence are currently monetized through AdSense, affiliate marketing, sponsorship, and influencer marketing.

Currently, I use Intellifluence to get brand endorsement deals as an influencer marketer. Intellifluence is an influencer marketing platform where you can receive free products or cash for reviewing products!

At Intellifluence, all payments are backed by “The Intellifluence Promise,” which ensures you are securely paid for your work and you get sponsorship from real brands.

Social Media and Blogger Influencers: 3 Steps

1. Select Your Niche

The first step in building a loyal audience is to define your niche and to understand who you are trying to reach.

Influencer marketing is extremely effective for any visual product, such as beauty, fitness, fashion, and travel.

When business services are recommended by thought leaders, they tend to perform well. When influencers use the products they promote, people usually trust their recommendations.

2. Create content and build a loyal audience

With today’s content strategy, you need to go omnichannel since you can reach both your current audience and a broader range of them.

For more brand deals, stay active on your blog, Instagram, Twitter, Facebook, TikTok, and as many platforms as possible.

The types of content you can create include videos, blog posts, microcontent, and social media graphics.

3. Let Brands Know You’re Open to Collaborations

You should create a ‘work with me‘ page for your business or a media kit to let brands and potential clients know you’re available for collaborations.

Also, stay active on Intellifluence Influencer marketplace and apply for new collaboration opportunities.

Cold emails can be sent to your potential clients or you can expect cold emails from brands and collaborators as you grow your audience.

Micro-influencers: The New Influencers

Generally, a micro-influencer is someone who has between 1k and 100k followers on social media.

Due to the fact that they usually deal with a specific niche or area, micro-influencers are usually considered industry experts.

Companies want to partner with micro-influencers who can increase brand awesomeness in specific markets and niches.

Final Thoughts: How to succeed with influencer marketing in 2022

Influencer marketing in 2022 will be successful only if you have a loyal following. You can then join influencer marketplaces such as Intellifluence, send cold emails to potential collaborators, or wait for brands to contact you.

This is a sponsored post by Intellifluence. I received compensation but this post reflects my personal opinion about the information provided by the sponsor. Read full disclosure here.

Inu Etc

I’m Inu Etc, the founder of Zillion Media & Inuidea.com. I help young hustlers build their own online businesses. Blogger, WordPress web developer, traveler, hustler! Learn more!

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